Vertical Deep Dive
Autonomous content distribution that turns organic attention into qualified personal injury leads — delivered to attorneys at fixed CPA.
Why Personal Injury
Personal injury is the single best vertical for performance lead generation. Qualified calls command $150–$800 each, and every lead carries urgent intent — people who have been in an accident need an attorney now, not next quarter.
The CTA is dead simple: one phone call or text message. No complex sign-up flows, no product demos, no 14-day trials. A viewer sees content, recognizes their situation, and calls. That simplicity is what makes organic distribution work at scale.
Law firms are already budgeted for lead acquisition. They spend billions annually on TV, radio, and paid search. We offer them a new channel — organic social distribution — at a fraction of the cost per qualified lead, with full attribution and zero upfront commitment.
$150–$800
Per Qualified Call
Urgent
Buyer Intent
1-Step
CTA Simplicity
$B+
Annual Market Spend
How It Works
Our AI generates and distributes personal injury awareness content across high-traffic social channels. Each piece is optimized for engagement and embedded with trackable CTAs — phone numbers and text-in keywords unique to each campaign.
When a viewer calls or texts, they enter our qualification flow. We collect accident details, injury type, timeline, and location — everything an intake team needs to evaluate the case. No forms, no friction, just a conversation.
Leads that meet your criteria are routed directly to your intake team in real time. Full attribution tracks which creator, which piece of content, and which CTA generated the lead — so you know exactly what's working.
Performance Model
We operate on a fixed-CPA or revenue-share basis. You define what a qualified lead looks like — accident type, geography, injury severity — and you only pay when we deliver one that meets your criteria.
Every lead carries full attribution: which creator produced the content, which platform it ran on, and which CTA the prospect responded to. This isn’t a black box. You see exactly where your leads come from and what each channel costs.
There is no upfront fee, no monthly retainer, and no minimum commitment. If we don’t deliver qualified leads, you don’t pay. The risk sits entirely on our side — which is how we think performance marketing should work.
Distribution Capacity
Flowave operates a network of content creators and viral distribution channels with a combined reach exceeding 100 million monthly views. This is organic inventory — real audiences watching real content — not programmatic ad placements.
Organic distribution runs at roughly $0.25 CPM, a fraction of what paid social or search costs for the same audience. Because the content is native to each platform, engagement rates are significantly higher than interruptive ad formats.
Capacity scales with budget. As you increase spend, we activate more creators and more channels. There is no ceiling on volume — only on how many qualified leads your intake team can process.
100M+
Monthly Views
$0.25
Organic CPM
Unlimited
Scale with Budget
Tell us about your firm and your lead criteria. We’ll show you what Flowave can deliver in your market.